FOR HEALTH & WELLNESS COACHES
Strategic Web Design
A great website is an investment that works for you 24/7, attracting high-value clients, building trust, and positioning you as an authority in your field.
Did You Know? A Strategic Website Can…
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Increase Qualified Leads by 125%
Coaches with strategically designed websites see up to a 125% increase in qualified leads.
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Position You As An Authority in Your Field
A well-designed website increases a coach’s perceived expertise by 70%, allowing them to raise their rates with confidence.
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5X Organic Traffic to Your Site
Websites optimized for SEO receive up to 5x more organic traffic than those that aren’t.
Every website I create is built to convert visitors into clients, freeing up your time and increasing your revenue so you can scale effortlessly.
Custom Website Design & Strategy
Your business is unique, and your website should be too.
That’s why I offer tailored tiered pricing solutions to fit your specific goals.
Pricing is based on strategy, functionality, and design complexity, ensuring your website is built for long-term success.
What’s Included in Every Custom Website Package:
✔ Strategic Website Planning – A deep dive into your brand, audience, and goals to create a website that converts.
✔ Custom Website Design & Development – A high-performing, conversion-focused Squarespace site tailored to your business.
✔ On-Site SEO Optimization – Built-in best practices to improve your search ranking and visibility.
✔ Strategy-Focused Copy Guides & Content Support – Resources to help structure and write high-converting content.
✔ Video Training Library – Step-by-step tutorials so you can confidently update your site.
✔ 14 Days of Post-Launch Support – To ensure everything runs smoothly after launch.
✔ 20% Off Your First Year of Squarespace – An exclusive discount for hosting your new website.
Web Design Packages
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Tier 1
Perfect for new businesses needing a clean, conversion-focused foundation.
- Up to 4 pages (most popular Home, About, Contact, Services)
- No code customization
- No copywriting (you provide all of the words)
- Up to 1 integration (most popular is the email integration)
- 1 opt-in funnel
- No e-commerce items, course or product funnel
- Up to 2 revisions (following revision guidelines to keep momentum)
- Approx 3-4 weeks
- Training Video Library
- Direct to SQSP designFrom $2,700
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Tier 2
Ideal for businesses ready for a polished, conversion-driven website with added functionality.
- Up to 7 pages
- Copywriting up to 1 page
- Limited custom styling code
- Up to 3 integrations
- Choice of 1:
— course/membership set up;
— product funnel;
— E-comm up to 20 products
- Blog set up (up to 4 posts uploaded and SEO optimized; you provide the content)
- Up to 4 revisions (following revision guidelines to keep momentum)
- Approx 3-6 weeks
- Training Video Library
- Direct to SQSP designFrom $4,250
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Tier 3
Designed for established businesses needing a fully customized, high-performance website.
- Unlimited pages
- Custom styling code
- Unlimited integrations
- Unlimited e-commerce items
- Unlimited course, membership or product funnels
- Blog set-up with unlimited posts uploaded and optimized for SEO (you provide the content)
- Up to 7 revisions
- Open timeline
- Training Video Library
- Direct to SQSP designFrom $12,000
How It Works
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Step 1: Book A Website Audit Call
We start with a free call to assess your current website (or lack of one), so you get clarity on what’s working, what’s not, and how to create a site that attracts your dream clients.
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Step 2: Custom Design & Development
Your website is thoughtfully designed following a proven strategy. It is built to fit your brand, showcase your expertise, and make it easy for visitors to take action. No tech stress — just a done-for-you process that feels simple and supportive.
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Step 3: Launch & Scale With Ease
Your site goes live, complete with everything you need to grow — SEO, conversion strategy, and tools that help you book more clients and free up your time.
Need more support?
Add-On Services
✔ Conversion Copywriting
Let me write your entire website for you. A strategic, high-converting website is built around the copy (the messaging), not the other way around.
✔ SEO Content Writing & Services
Ongoing content creation to support your organic growth.
✔ Ongoing Website Maintenance
Squarespace is a low maintenance platform and I provide you a video training library to be able to update and manage your site on your own with confidence. That being said, there is a percentage of my clients that hire me for updates and ongoing maintenance for their convenience.
How to Know You’re Ready
You’ve grown. Your business has evolved. But your website hasn’t kept up.
If you’re starting to feel the disconnect between where you are and what your site is saying—this is for you.
You know you’re ready when:
✔ Your website feels more like a placeholder than a business tool.
✔ You’ve pivoted or grown, and your current site isn’t reflecting your expertise.
✔ You’re tired of the DIY route and ready for a site that does the work for you.
✔ You understand that copy leads design—and it’s time your words actually worked.
✔ You realize that outgrowing your website isn’t a problem—it’s proof you’ve grown.
Your website isn't just a vibe—it’s a voice. And when the right words come first, the right clients follow.
You believe you’re ready when:
✔ You know you deserve a site that reflects where you’re going—not where you started.
✔ You’re done with “good enough” and ready to feel confident hitting publish.
✔ You want your website to feel like home for your brand and your future clients.
✔ You believe clarity and conversions don’t come from fancy fonts—they come from strategy.
✔ You’re not behind. You’re right on time—and it’s time to level up.
When your site reflects the coach you’ve become, your confidence expands—and so does your reach.
You understand you’re ready when:
✔ You know your words matter—and that strong copy builds trust.
✔ You’re craving a site that guides your dream clients into aligned action.
✔ You don’t need more tech tutorials. You need someone who gets your work.
✔ You’re ready for strategy-first design that’s beautiful and intentional.
✔ You want something custom—but not complicated.
We start with what you want your clients to think, feel, and do—then build a site that makes it happen.
You’re ready to take action when:
✔ You’re clear (or getting clearer) on your next chapter—pivot, scale, or refine.
✔ You’re open to collaborating on your copy, want a guide to help you write it—or want a professional to write it for you.
✔ You have your branding and photos—or you’re ready to refine them for your site.
✔ You’re ready to trust a clear, step-by-step process.
✔ You’re ready to reach out, have a real conversation, and say yes to a site that works for you.
You don’t have to do more. You just need a website that does more for you.
Why Hiring a Cheap Designer Will Actually Cost You More
Let’s be honest – This is the part no one wants to talk about.
One of the most common questions I get is: “Can’t I just hire someone cheaper?”
It’s a valid question. And truthfully the part that is often overlooked. The bottom line is that cheaper upfront usually means more expensive in the long run.
You could spend less by hiring a freelancer from a job board, but what are you really saving?
✔ That designer won’t be trained in conversion strategy, so your website won’t actively book clients.
✔ They won’t include SEO best practices, so potential clients won’t even find your site.
✔ They won’t integrate strategic messaging, so visitors won’t understand why they should work with you.
A poorly designed website costs you money instead of making you money—while also costing you time, credibility, and missed opportunities.
💡 While I’m not the cheapest option, I think you’ll find that my strategic approach gives you a website that pays for itself over and over again.
A strategic website isn’t just a cost—it’s an asset that increases revenue, builds trust, and saves you time.
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40% Higher Average Client Value
Coaches who invest in a premium website report a 40% higher average client value within the first year.
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25% Increase In Monthly Revenue
High-converting websites can increase a coach’s monthly revenue by an average of 25%.
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Get 10+ Hours A Week Back
A professional website can free up to 10 hours per week that would otherwise be spent on manual networking and marketing efforts.
Ready?
Let’s build the site that matches the coach you’ve become.